The Charities We Support
We donate to two charities - one local, one national. Both have a very special connection to Royal Wootton Bassett, the town where Gold Traders, and our sister companies, are all rooted.
The Richard Jones Foundation
The Richard Jones Foundation is a local charitable trust that has been quietly supporting the young people of Royal Wootton Bassett since 1696 - that's over 300 years of investing in the community.
The Foundation provides grants to young people aged 7 to 25 who live within the Parish Boundaries of Royal Wootton Bassett. Those grants help towards things like educational trips, study materials, sporting and artistic activities, outdoor experiences, and support for apprenticeships and workplace schemes. The Foundation also sponsors the annual Endeavour Award at The Royal Wootton Bassett Academy.
Why We Chose The Richard Jones Foundation
As a business built in this town, supporting the young people who grow up here feels like exactly the right thing to do. The Richard Jones Foundation has been doing this important work for centuries - long before Gold Traders existed. We're proud to play a small part in helping it continue.
You can find out more about the Foundation and its work at richardjonesfoundation.org.uk.
BLESMA - The Limbless Veterans Charity
BLESMA is the national charity dedicated to supporting serving and ex-service men and women who have suffered life-changing limb loss, loss of the use of a limb, an eye, or their sight - injuries sustained in service to our country.
Last year alone, BLESMA provided direct support to nearly 2,700 limbless veterans and widows, made over 1,000 grants to help with the extra costs of disability, and carried out more than 13,000 welfare visits and contacts. This is a charity that supports people for life - not just in the immediate aftermath of injury.
Why We Chose BLESMA
Royal Wootton Bassett has a deep and lasting connection to the British Armed Forces - and to the cost of service.
Between 2007 and 2011, the hearses of 345 men and women killed in the conflicts in Iraq and Afghanistan passed through our High Street, repatriated via nearby RAF Lyneham. On 167 separate occasions, the people of this town lined those streets to pay their respects. Nobody organised it. Nobody was asked to. It simply felt like the right thing to do.
In recognition of what this community did, Queen Elizabeth II granted Royal Wootton Bassett its Royal status in 2011 - the first town in over a century to receive such an honour. With it came our town motto: "We honour those who serve."
You can find out more about BLESMA and its work at blesma.org.